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Board of Directors

Socialtext is proud to bring together some of the best talent in the business to its Board of Directors. Our members have executive experience in Social, Enterprise SaaS, and Human Capital Management, and have established track records of guiding technology firms, large and small, to their next level of success.

Tom Tardio


Tom Tardio, formerly the Chief Executive Officer for Rogers & Cowan, a position he has held for most of the 28 years he has been with the agency, has developed a strong reputation in the converging fields of technology, entertainment and consumer marketing. Mr. Tardio also served as the President of Global Entertainment & Sports Marketing for Weber Shandwick Worldwide, and previously played a major role in the development of strategic plans for Columbia Pictures and Coca Cola Telecommunications that resulted in the acquisition of new entertainment business ventures and Co-financing arrangements with the Wall Street Community. During his tenure with Columbia, Mr. Tardio served in various capacities in its motion picture, television, corporate finance and operational areas. Additionally, in his career he played an instrumental role in providing senior strategic counsel to brands such as Rdio, Microsoft, Myspace, Avon, Coca-Cola, Kraft, Nabisco, BMW, and Texas Instruments, among many others.

This experience has provided Mr. Tardio insight into the strategic intersection of both innovative technologies and consumer trends. As Socialtext addresses the emotional connection between individuals and technology, and expands quickly with market demand for social platforms, Mr. Tardio’s expertise is invaluable in the strategic direction of the business. Mr. Tardio is also a Director at Peoplefluent, a member of the Board of Trustees for the Entertainment Industry Council, a former member of the Board of Visitors Advisory for the Loyola Law School, and a prior member of the IBM Mobile Computing Marketing Advisory Board.

Charles Jones

Charles S. Jones, who has spent much of his career as an operating executive for a wide range of large public international companies and small growth-driven private companies, has a reputation for innovation and customer-centric growth strategies. He has a proven and highly successful track record in integrating software companies, identifying key inflection points of differentiation and unleashing the inherent value to the market. Having led multibillion dollar global companies himself, Mr. Jones is acutely aware of the impact an engaged and productive workforce can have on the success of any organization. His strategic focus is on technical innovation and the extension of value throughout the business through the optimization of existing and new technologies.

Mr. Jones is Managing Partner of Bedford Funding and also serves as a Director of PeopleFluent, a Bedford Funding portfolio company; Mr. Jones was previously Chairman and then CEO of Markham, Ontario-based Geac Computer Corporation, a Toronto Stock Exchange listed software company with annual revenues approaching 500 million USD. During Mr. Jones's tenure, he transformed the Geac business with two large public-company acquisitions and built an innovative and market-leading business intelligence software enterprise focused on the financial value chain. On October 1, 2001, the Wall Street Journal named Geac the number one performing global stock. In 2004, Mr. Jones was named on the top 10 list of CEOs in Canada and, in 2005, was recognized on the top 25 list of CEOs in Canada by Canada's National Post newspaper.