Last month I gave a talk at IDEO, the leading industrial design firm and one of our first customers, as part of their monthly KnowHow series. It’s a one hour stream of consciousness for an audience of designers and they were kind enough to let me redistribute it:
Weblog on gaining business results from social software.
On this blog, Socialtext staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis.
This paper is designed to help you focus on the areas that are most critical to success with social software, and to avoid the five biggest and most common blunders others have made when implementing social software for their organizations.