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  • Putting Web 2.0 to Work

    This week I gave a talk at Web 2.0 Expo in San Francisco. The slides are below, and Holger Nauheimer live-blogged the session.

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    About This Blog

    Weblog on gaining business results from social software.

    On this blog, Socialtext staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis.

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    6 Ways to Get Business Value from Social Software

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    This paper outlines the different ways to achieve success with social software, and the risks and rewards of each. You can deploy broad vs. deep, focus on formal vs. informal processes, etc. See case examples of each. Learn which strategy is right for your organization, and the business results you can expect.