Socialtext was recently featured in an article about enterprises increasing their focus on CRM. Michael Idinopulos, Chief Customer Officer at Socialtext, discussed the increasing role of social in both customer and prospect interactions. “Managing customer relationships used to be about tracking transactions. Now it’s all about creating interactions.”
Click here to read the full story about the importance of social in CRM.
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On this blog, Socialtext staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis.
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On the Socialtext blog, staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis. Read all the posts, or sort by category: Application Development, Customer Success, Enterprise 2.0, News & Events, Product Updates, and Tips & Tricks.
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