Getting stuck in your own world, or in this case, your department, happens all too often. You focus on your own department’s tasks and projects, and forget about the bigger picture of what’s happening inside the whole company. This becomes problematic when a project requires a cross-functional team, but can also hinder the company’s innovation.
The departments you rely on to get work done might be right by your side, or they could be across the country in a separate office. It’s not hard to see how these silos are created; you get wrapped up in your own work and forget about how important transparency and collaboration are within an organization. Once you recognize these silos and decide to break them down, you can use social to remove them.
A social solution brings experts from different departments together, so they can work together to brainstorm, solve challenges, and complete projects successfully. You can start this process by launching projects within the social workspaces. Let’s say you’re working on a document. You have a rough draft, but could use some different perspectives and expertise from other departments. Post the rough draft and then signal to specific groups or all team members to give feedback and suggestions. Think of the workspace as a digital whiteboard; together, you work in real-time to brainstorm ideas, share feedback, and revise the document. This gives you access to the expertise and advice you might otherwise have missed. You can complete the project faster, since you don’t have to wait for individuals to sift through their inboxes to find and respond to the right email with the right attachment.
If you’re not working on a long-term project, but rather, have an idea that could use some quick feedback and opinions, let your coworkers know. Send out a signal with your idea or questions, and watch the conversation develop as the subject matter experts contribute their thoughts. Subject matter experts want to share their knowledge with coworkers, so give them that opportunity by bringing them into the conversation.
In order to stay ahead of the curve, companies need to collaborate and work together to brainstorm new ideas and drive innovation. Working across offices and departments makes collaboration more difficult, but with social, these brainstorming sessions can happen easily and in real-time. You might not be able to gather your colleagues around a physical whiteboard to hold these collaboration sessions, but social gives you the digital alternative so you can still get the help you need to get work done.