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    Socialtext’s Growth Leads to Corporate Expansion

    We’re excited to announce our recent office expansion and relocation to 558 Waverly Street in Palo Alto, CA. We’re growing very quickly and this move will help accommodate our additional staff and future hires. Our expansion will also allow us to continue to enhance the Socialtext user experience for our current customers, as well as enable us to serve new users.

    To read more about our recent expansion, click here.

    Meet Rich Szeto- Socialtext’s Newest User Experience Designer

    Meet Rich Szeto, our new Senior User Experience Designer. He brings his artistic eye and fresh ideas to Socialtext, and we’re very excited to have him here.rich01

    What were you doing prior to joining Socialtext?

    I was a Senior Designer at Rovi and worked on their site to create a more user-friendly experience.

    What will you be doing for Socialtext?

    I’ll be working with our Art Director to make Socialtext better for our users. I want the Socialtext experience to be cohesive, intuitive, and engaging, so I’ll be enhancing our designs to improve that experience.

    What are 3 words you would use to describe yourself?

    Creative, enthusiastic, and humble.

    What do you do in your free time?

    I try to balance my creative pursuits with more active ones. My hobbies include animation, game development, and creative writing, but you’re also likely to find me shooting hoops.richszeto_deathreel01

    What gets you fired up about working for Socialtext?

    Culturally, Socialtext is a great fit for me.  The people are friendly, dedicated, and passionate about the product. I’m excited to add my ideas to the team, have a positive impact on the user experience, and refine my craft.

     What are you most looking forward to at Socialtext?

    I’m really looking forward to working with Mark Edelsberg, Socialtext’s Art Director. Mark has designed products I’ve worked with previously, so I welcome this opportunity to collaborate with him.

    Socialtext Featured in Recent Article: Enterprises to Show CRM the Money

    Socialtext was recently featured in an article about enterprises increasing their focus on CRM. Michael Idinopulos, Chief Customer Officer at Socialtext, discussed the increasing role of social in both customer and prospect interactions. “Managing customer relationships used to be about tracking transactions. Now it’s all about creating interactions.”

    Click here to read the full story about the importance of social in CRM.

    Socialtext Featured in Articles on the Yahoo Telecommuting Debate

    The Yahoo debate on telecommuting has brought up some interesting questions about social business tools and collaboration. Socialtext was recently featured in two articles to discuss the real problem at Yahoo: they have a management problem, not a collaboration issue.

    “The tools that we have today for collaboration are so much more powerful and so much more dynamic than the old model of phone and email,” says Michael Idinopulos, chief customer officer at Socialtext. “These tools make a whole new way of working possible, but you still have to manage employees. Sure, you can collaborate easily, but using these new tools doesn’t mean you stop paying attention to goals and metrics.”

    To read the articles, click here and here.

    Socialtext Shares Best Practices in Using Social Business Tools

    Socialtext was recently featured in The Brainyard’s article on how to effectively use social business tools. By following some best practices, social business tools will increase your company’s productivity and efficiency. Socialtext’s chief customer officer, Michael Idinopulos, shared advice regarding the importance of integrating social software into daily work processes, in order to achieve maximum efficiency.

    To read more about best practices in using social business tools, click here.

    Socialtext Named to KMWorld’s 100 Companies That Matter in Knowledge Management

    Socialtext was recently named as one of  “100 Companies that Matter in Knowledge Management” in KMWorld Magazine. While there is no set criteria for being named, Hugh McKellar, Editor-in-Chief at KMWorld said, “Each [company] has either helped to create a market, redefine one or enhance one, and they all share two things—the velocity of innovation and the agility to serve their customers.”

    We appreciate the recognition from KMWorld, as it is our continued goal to make it easier for employees to find the colleagues and information needed to work faster and more efficiently.

    If you’d like to read more about this announcement, click here to view the full press release.

    Game On: Recent Article Discusses How Gamification is Changing Business

    Deloitte analysts believe that by 2014, 70% of global businesses will use at least one gamification application. Gamification drives employee engagement, which leads to increased productivity and efficiency. Businesses are taking note of this relationship between gamification and employee engagement and are bringing some fun and games into the office.

    A recent article by the Society for Human Resource Management (SHRM) explains that companies want to implement social collaboration platforms, and can use game mechanics as an incentive to use the software. The article cites both Socialtext and Badgeville as leaders in understanding gamification and how to apply it to different businesses. Socialtext and Badgeville think it’s important to consider what behaviors you want to elicit and then figure out which mechanics will lead to that behavior. While gamification can work across industries, the approach and mechanics applied must shift, depending on the end goal. Socialtext and Badgeville have become partners for precisely this reason: to combine a collaborative social software platform with game mechanics, to ultimately drive employee engagement.

    To read more about gamification, and how to apply it your business, click here to view the full article.

    Socialtext Expands Board to Propel Growth Agenda

    We’re very excited to announce the appointment of three new members to our Board of Directors: Robert Schilling, Mike Lewis, and Tom Tardio. Their strong leadership experience and expertise in their individual fields align perfectly with Socialtext’s growth plan for the future.

    Mr. Schilling, currently the CEO of Space-Time Insight, adds over twenty years of executive leadership at companies including, SAP, Oracle Corporation, and Siebel Systems, to the Board. He has held roles across many departments, from sales to senior management, and will bring his customer focus and product development insights.

    Mr. Lewis is the current CMO at Peoplefluent. His social marketing expertise and extensive experience in the software industry will add to Socialtext’s market growth and positioning initiatives.

    Mr. Tardio is the current CEO of Rogers & Cowan and will offer the Board his in-depth understanding of the intersecting technology and consumer trends and leadership experience, to help shape Socialtext’s strategic direction.

    Welcome aboard, gentlemen!

    If you’d like to read more about this announcement, click here to view the full press release.

    Socialtext Partners With Winvale for Expanded Distribution through GSA Schedule

    What do you get when you cross a leading enterprise social software provider with a premier government focused solutions provider? A match made in technology heaven.

    Today, we’ve announced our distribution partnership with Winvale, a premier government focused solutions provider, as you may have guessed from the riddle above. We’re very excited about this partnership because Socialtext will now be available through Winvale’s General Services Administration (GSA) schedule to government customers. Additionally, Socialtext’s offerings will complement the IT solutions that Winvale already provides, while expanding the distribution channel.

    As a leading provider of social collaboration software, Socialtext has a great past performance in delivering high impact social solutions to partners in the federal government. This new partnership will allow Socialtext to serve a broader range of government agencies as they continue to embrace cutting edge, innovative technologies.

    New Hire, Peter Smith – Making Goals on the Field and at Socialtext

    Meet Peter Smith, a new Support Engineer at Socialtext. This soccer-loving tech guy is eager to provide Socialtext users with solutions to any problems they may encounter.

    What were you doing prior to joining Socialtext?

    I worked as a Senior Online Communications Manager for an education software company called Expertus.

    What will you be doing for Socialtext?

    I will be providing top notch tech support to our customers. I feel pretty confident that this will be a great opportunity for me, because of my strong tech background, combined with my people skills.

    What are 3 words you would use to describe yourself?

    Passionate, passionate, and passionate. Really, I’m super passionate about my work and hobbies.

    What do you do in your free time?

    I’m really into soccer. I used to play often and now I’m excited about finding a new team to join. I’m also really interested in urban planning, biking, and kick scooters.

    What gets you fired up about working for Socialtext?

    Well, the easy commute is definitely a plus. But, really, I’m excited because everyone is really nice and there seems to be plenty of work for me to dive into. I love that feeling of accomplishment after completing a day filled with hard work.

    What are you most looking forward to at Socialtext?

    I’m really looking forward to working for a company that’s doing something interesting. Socialtext is in a unique industry and it’s exciting to be a part of it.

    About This Blog

    Weblog on gaining business results from social software.

    On this blog, Socialtext staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis.

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