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  • Posts tagged ‘social software’

    Forrester Webinar Tomorrow: How Your Company Can Build a Social Layer

    Back in June, we launched Socialtext Connect, an offering that enables companies to integrate social software with their traditional systems of record, such as ERP or CRM. The idea behind Connect is that social software should be a layer that integrates all applications together seamlessly, not a feature that is added to each standalone application

    Tomorrow at 1 p.m. eastern, we’ll be co-hosting a free webinar about the social layer with Forrester Research and NYU Stern, a Socialtext customer that is integrating its critical business applications with our social software platform. Forrester’s lead Enterprise 2.0 analyst Rob Koplowitz will give an overview of how companies are thinking about the social layer, and NYU Stern’s Van Williams will give practical examples of how his organization is building one.

    We look forward to hearing Rob and Van’s insights, and we’ll conduct an open Q&A at the end with attendees.

    Video Interview: General Motors R&D Utilizes Social Software to Drive Product Innovation

    GM has researchers from Asia to Detroit to Palo Alto that have been using Socialtext to share expertise and ideas about what’s going to be next big breakthrough in the automotive industry. Recently, I sat down with John Suh, a staff researcher at GM who has been helping drive the effort. In this video, he breaks down how social software has facilitated more open communication between researchers at GM, and what benefits he’s seeing internally as a result.

    About This Blog

    Weblog on gaining business results from social software.

    On this blog, Socialtext staffers and customers explore how companies can gain the most business value from their use of enterprise social software, including microblogging, social networking, filtered activity streams, widget-based dashboards, blogs and wikis.

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    Socializing Customer Support to Drive Business Value

    Free Recorded Webinar

    Learn how McKesson and Ogilvy dramaticaly reduced resolution time and increased alignment with sales initiatives.

    Integration: The Next Frontier For Enterprise Social Software

    Recorded Webcast

    Integrating "social features" with your organizations core business processes (CRM, ERP, CMS, HR, Financial, etc) makes it easy for your staff to use the new social features "in-the-flow" of their daily tasks. This recording provides examples of how Socialtext customers are benefiting from this type of integration.