At the Enterprise 2.0 Conference this week, the Socialtext team has been very focused on how companies can build a social layer across their organizations to eliminate information silos that hamper business performance. Socialtext Connect, for example, allows companies to take events from systems of record (CRM, ERP, etc.) across their company, and inject them as streams inside of Socialtext’s social software platform — where employees can discuss, collaborate, and take action in real-time.
Our president and co-founder, Ross Mayfield, sat down for this video interview with Joshua Hoffman of Research Access, where he discussed how Connect can tear down knowledge silos to accelerate business performance. Ross also provided a little history about the evolution of BarCamp…

